I recently sat down to chat with Louise from Better Trends Co to chat all things Trend Forecasting. It was the most interesting chat about why forecasting is so important, particularly for small business owners, and how you can use this to help move your business forward with the trends!

Following a successful appearance on the recent season of Dragons’ Den, Phom teas have a £50k investment, an influential and high profile investor-mentor and a brand new look. I interviewed the founders Omar and Philip about their experience and the evolution of their brand.